Apple’s Cook Eyes Indonesia for Manufacturing Expansion: A Move Away from China

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In a recent meeting with Indonesian President Joko Widodo, Apple CEO Tim Cook hinted at the possibility of establishing manufacturing operations in the country. This development comes amid the tech giant’s ongoing efforts to diversify its supply chain away from China.

During the meeting, Cook stated, “We talked about the president’s desire to see manufacturing in the country and it’s something that we will look at.” He expressed optimism about Indonesia’s investment potential, saying, “I think the investment ability in Indonesia is endless. I think that there’s a lot of great places to invest. And we’re investing. We believe in the country.”

Indonesia’s Growing Role in Apple’s Supply Chain

In recent years, Apple has been actively expanding its manufacturing footprint beyond China. The Covid-19 pandemic exposed the company’s heavy reliance on China, which faced disruptions to operations and production.

Vietnam has emerged as a key manufacturing hub for Apple outside of China, producing products like the MacBook, iPad and Apple Watch. Cook also visited Vietnam earlier this week.

India has also become an important manufacturing destination for Apple. According to a report by Bloomberg, Apple now manufactures around 1 in 7 iPhones in India, double the amount produced last year.

Indonesia’s potential as a manufacturing base for Apple has been growing. The country offers a favorable investment climate, a large and skilled workforce, and a growing middle class. The establishment of manufacturing operations in Indonesia would help Apple further reduce its dependency on China for production.

Apple’s Diversification Strategy

Apple’s diversification efforts are part of a larger trend among global companies seeking to reduce their exposure to geopolitical risks and disruptions. By establishing manufacturing operations in multiple countries, companies can mitigate the impact of any single region experiencing problems.

“We think that for our customers, for our companies, it’s the right thing to do. But I also say it’s good for the country that’s going to get that investment,” Cook said.

Beyond the Valley: Indonesia’s Tech Hotspot

Indonesia is rapidly emerging as a tech hotspot in Southeast Asia. The country has a large and tech-savvy population, and the government is actively supporting the development of the tech sector.

Apple’s potential entry into Indonesia’s manufacturing scene would not only benefit the company but also boost Indonesia’s tech industry. The creation of manufacturing jobs would stimulate the local economy and could attract other tech companies to establish operations in the country.

As Apple continues to explore manufacturing opportunities in Indonesia, it remains to be seen how large of a presence the tech giant will establish in the country. However, the company’s interest in Indonesia is a clear sign of the country’s growing importance in the global tech sector.

Data sourced from: cnbc.com